Cloud, data, analytics, and AI/ML companies outgrow their marketing operations faster than they can hire for them. I bring 20+ years of building demand engines inside Google Cloud, AWS, NetApp, and Accenture — fractionally, without the full-time VP price tag.
Most advisors give high-level advice without understanding the data plumbing. Others manage the tools without aligning to the board's growth objectives.
My practice closes that gap: two decades leading global teams, architecting multi-billion dollar pipelines, and building go-to-market machinery inside the companies that define enterprise tech — now applied to cloud, data, and AI companies that need that discipline before they can afford to staff it.
Most stacks carry 30%+ waste — overlapping tools, unused seats, integrations held together with hope. I rationalize CRM, automation, and BI into a stack your team actually uses and your CFO can defend.
Translating board-level growth objectives into executable, measurable marketing programs that move pipeline — not just metrics.
Experienced managing cross-functional, distributed teams across North America, EMEA, and APAC in high-stakes environments.
Selling into government, education, healthcare, or other regulated markets? I've spent two decades building marketing engines for these sectors at global scale — a specialization most fractional leaders can't offer.
Comprehensive GTM models, cross-functional campaign architecture, and regional alignment plans built for high-growth tech ecosystems.
01End-to-end lead lifecycle design, database management, budget optimization tracking, and BI dashboarding for real-time ROI.
02Multi-layered email tracks, strategic SEO/SEM, landing page funnel flows, and virtual events engineered to lock down accounts.
03Generated for AWS Worldwide Public Sector Summit series.
Created via targeted NetApp US Public Sector telemarketing execution.
Improved processing efficiency in 6 months via custom Salesforce routing.
Driven via global digital marketing architectures for Accenture Health & Gov.
Reach out to discuss fractional advisory, marketing operations architecture, or GTM strategy. I work with tech leaders who need execution alongside vision.